Episode 123: In this episode, Jay chats with Eric Pacifici about his experience leaving BigLaw to build a thriving small law firm serving SMBs. They discuss a range of topics, including how Eric and his co-founders built one of the first law firms that grew almost exclusively through engagement on social media, Eric’s best practices for engaging on social media, his thoughts on the importance of having a niche, as well as finding something that you’re passionate about doing in order to have a long-term, successful legal career.

Reading & Resources

Connect with Jay on LinkedIn

Connect with Tom on LinkedIn

Connect with Eric on Linkedin

Follow Eric on Twitter @SMB_Attorney

Past episodes you may enjoy:

Episode 114: Alex Su Returns to the Pod

Episode 107: Jonah Perlin on Twitter, Podcasting, and Becoming a Law School Professor

Episode 103: The Power of a Content Niche

Episode 90: How to Take LinkedIn to the Next Level, with Alex Su

Episode 88: Playing the Long Game with Thought Leadership

Episode 87: Conquer LinkedIn Like a Millennial, with Matt Margolis

Episode 77: LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn

Episode 58: The Limiting Beliefs Holding You Back From Becoming a Thought Leader

Episode 57: Mastering LinkedIn in 30 Days, with Laura Frederick

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Hosts of The Thought Leadership Project

Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.